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Part 1: Link your WhatsApp Business account to Sendinblue

In this article, we will explain what a WhatsApp Business account is and how to link it to your Sendinblue account.

❓What is a WhatsApp Business account?

A WhatsApp Business account is a WhatsApp account made specifically for your business, as opposed to the traditional WhatsApp account you’re probably using with friends and colleagues. To learn more, check our dedicated article What is WhatsApp Business Platform?.

You can manage your WhatsApp Business account from WhatsApp Business Manager which allows you to access your WhatsApp Business account Insights, Settings, Notifications, Messages and Phone numbers.

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🔗 Link your WhatsApp Business account to Sendinblue

Thanks to the embedded signup, you will be able to create or connect to your Facebook and WhatsApp Business accounts directly from the WhatsApp Campaigns app. All those steps are required to link your WhatsApp Business account to Sendinblue.

Before your start

  • Make sure you have:
    ☑️ A valid new phone number that is not linked to your WhatsApp personal or business app accounts. This will allow us to send you a verification code. To learn more about the different types of business accounts offered by WhatsApp, check our dedicated article What is WhatsApp Business Platform?.
    ☑️ Your company’s legal business name and address.
    ☑️ Your company's legal business website. The URL must contain your business domain.
    ☑️ The name of your WhatsApp business account as you want to display it. Make sure you respect the WhatsApp Business Display Name guidelines. If your name is rejected by Facebook, you won't be allowed to schedule WhatsApp campaigns.
  • If you activated the Two-factor authentification for your Facebook Business account, you must login and authenticate it before linking it to Sendinblue. To do so: 
    1. Log in to your Facebook Business account.
    2. Enter the code you received by email or SMS and click Continue.
    3. Open your Code generator or 3rd party app to generate a code and enter it.
    4. Click Continue.
    5. Go to Campaigns > WhatsApp and click Login with Facebook. You can now start the onboarding process to link your WhatsApp Business account to Sendinblue.

1️⃣ Toggle the WhatsApp Campaigns app in Sendinblue

In order to use the WhatsApp Campaigns app, you must first toggle the app: 

  1. Click the Add more apps on the top bar of your Sendinblue account.
  2. In the Apps tab, search for the WhatsApp Campaigns app. 
  3. Toggle the app and click Go to WhatsApp Campaignstoggle-wa.gif

You will be redirected to Campaigns > WhatsApp. You can now sync your WhatsApp Business account with Sendinblue.

2️⃣ Create or connect to your Facebook account 

In order to create and sync your WhatsApp Business account to Sendinblue, you need a Facebook account. Thanks to the embedded signup you will be able to create or connect to your Facebook account directly from Sendinblue:

  1. From Campaigns > WhatsApp, click Login with Facebook. The Log in With Facebook page opens. 
  2. From the Log in With Facebook page:
    • If you already have a Facebook account, enter your credentials and click Continue. Then click Continue as ...
      wa_connect-to-fb_EN-US.gif
    • If you do not have a Facebook account, click Create an account and follow the steps from the embedded signup to create an account. 
      ❗️ Important
      If you need to create a Facebook account, you will have to wait 1 hour to go over the next steps. After one hour, go back to Campaigns > WhatsApp, click Login with Facebook and enter your Facebook credentials. Once logged in, follow the instrcutions from here. 
  3. Once you are connected to your Facebook account, you will be able to setup your Facebook and WhatsApp Business accounts for Sendinblue. Click Get Started
    wa_get-started-create-waba_EN-US.jpg

You will now follow three simple steps to sync your Facebook and WhatsApp Business accounts with Sendinblue.

3️⃣ Connect your Facebook and WhatsApp Business accounts to Sendinblue

Follow the steps from the embedded signup to create or connect your Facebook and WhatsApp Business accounts to Sendinblue:

  1. Still from the Log in With Facebook page, click Continue to agree to WhatsApp and Facebook Terms and Conditions. 
    wa_give-permissions_EN-US.jpg
  2. Create Your Facebook and WhatsApp Business Accounts
    If you already have a Facebook Business account, your information will be filled automatically. Select your Facebook Business account from the list or create a new one directly from the embedded signup. Click Continue
    Select a Facebook Business Account Create a Facebook Business Account
    wa_select-fb-ba_EN-US.jpg
  3. Create Your WhatsApp Business Profile
    If you already have a WhatsApp Business Profile, your information will be filled automatically. Select your WhatsApp Business Profile from the list or create a new one directly from the embedded signup. Click Continue.
    Select a WhatsApp Business Profile Create a WhatsApp Business Profile
    wa_select-business-profile_EN-US.jpg
  4. Verify Your WhatsApp Business Number
    Choose a phone number for your WhatsApp Business Account and verify it. You can either:
    • Select the number used to create your Facebook account,
    • Register a new one, or
    • Migrate your phone number registered with WhatsApp Messenger or WhatsApp Business App to use it with WhatsApp Business Platform. 
      wa_select-phone-number_EN-US.gif
  5. Choose a verification method. You can either receive a code by Text Message or Voice call. Click Continue then type the 6 digit verification code received by text or call and click Verify
    wa_verify-wab-profile_EN-US.gif

Your WhatsApp Business Account is now linked to Sendinblue! However, you still need to get your WhatsApp Business Account verified by Facebook services to be able to send more than two messages a day with WhatsApp Campaigns. 

❗️ Important
As long as your WhatsApp Business account has not been verified by Facebook services, you can only send a limited number of messages to a limited number of WhatsApp users. The verification process can take up to 30 days on Facebook's side. Sendinblue is not responsible for the verification of your WhatsApp Business Account. To learn more, check our dedicated article Get your WhatsApp Business account verified.

⏭ What's next?

🤔 Have a question?

If you have a question, feel free to contact our support team by creating a ticket from your account. If you don't have an account yet, you can contact us here.