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Pricing for WhatsApp messages

With Sendinblue, you can send WhatsApp messages to recipients in any country using our WhatsApp credit system. Like prepaid or pay-as-you-go email and SMS credits, WhatsApp credits can be purchased as an add-on and never expire. Unlike email credits, WhatsApp credits are not included in subscriptions and vary in credit consumption.

Each month, the first 1,000 WhatsApp messages are free.

Then, for the following messages, the cost to send one WhatsApp message varies by country and volume. To send one WhatsApp message in a country, you need to use multiple credits, and the exact number depends on the country. For example, sending 100 WhatsApp messages in North America consumes 17.080 credits, but sending 100 WhatsApp messages in Indonesia consumes 36.680 credits. 

💡 Good to know
Receive and answer your customers' WhatsApp messages in real-time with the Conversations app. You will be charged the rate of one WhatsApp message for each 24-hour conversation session. Charges for conversations are based on the contact's phone number. Rates will vary by country or region. To learn more, check our dedicated article Reply to WhatsApp messages with Conversations.

Buy packs of SMS or WhatsApp credits to send your SMS and WhatsApp campaigns to a specific location. The price depends on the volume of credits and message destination. To learn more, check our dedicated article About add-ons or Pay as you go.

💡 Good to know
You can use both SMS and WhatsApp credits to send WhatsApp messages.

⏭ What's next?

🤔 Have a question?

If you have a question, feel free to contact our support team by creating a ticket from your account. If you don't have an account yet, you can contact us here.