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Installing the Magento 2 plugin


Download the Extension

The Sendinblue extension for Magento 2 let you manage Magento email and SMS functionalities but also your subscribers.

💡 Good to know
Subscribers are your opt-in contacts. Only opt-in contacts are synchronized with your Sendinblue account with the Sendiblue extension for Magento 2. To learn more on opt-in contacts, check our dedicated article Are my contacts opt-in?.

Before you start

You will need to gather the following information prior to installation and use:

  • Sendinblue account credentials
  • Sendinblue API v3 (Accessible from Settings > SMTP & API in your Sendinblue account)
  • Magento 2 website root directory access
  • Magento 2 website admin panel access

To use all extension features, please ensure that your Sendinblue account is validated to send email and SMS messages from the Sendinblue Campaigns and Transactional platforms.

To send SMS messages, please purchase SMS credits in your Sendinblue account by navigating to My plan > SMS credits.

Install the extension

There are two methods for installing the Sendinblue extension for Magento:

Method 1: Install the extension using a zipped file:

  1. Download the Sendinblue extension from the Magento Marketplace
  2. Unzip the file
  3. In your Magento 2 root directory, create the folder app/code/Sendinblue/Sendinblue
  4. Move the extension’s unzipped files and folders to the new folder in your root directory
  5. In the command line (using “cd”) navigate to your Magento 2 root directory
  6. Run the following commands in order:

sudo bin/magento module:enable Sendinblue_Sendinblue
sudo bin/magento setup:di:compile
sudo bin/magento setup:upgrade

Your extension is now installed and accessible from the left navigation menu in your Magento 2 back office: Content > Sendinblue settings.

Method 2: Install the extension using the MagentoAdmin interface:

  1. Add the Sendinblue extension from Magento Marketplace
  2. Go to System > Web Setup Wizard
  3. Go to System Configuration
  4. Input your public access key and private access key
  5. Click Save Config
  6. Go to Extension Manager
  7. The Sendinblue extension should now be included in your list of available extensions
  8. Click Install and follow the steps on-screen

Installation troubleshooting

If you experience any issues during installation, please follow these troubleshooting steps and re-try installation before contacting Sendinblue or Magento support teams. 

  1. Empty the Magento cache.
  2. Log off and log back on as Magento administrator
  3. Check Stores > Configuration > Advanced. The "Sendinblue_Sendinblue" module must be activated.

Access and activate the Magento 2 extension

❗️ Important
To use the Magento extension, you must first create a Sendinblue account and make sure you have added and validated a sender address.

To activate the extension, you need the API key that you will find in your Sendinblue account:

  1. Click your name on the top-right side of the screen
  2. Go to SMTP & API
  3. Copy the API v3 key which is compatible with plugins
  4. After you have copied the API key, login to your Magento website
  5. Go to the Sendinblue extension
  6. On the About Sendinblue tab, activate the Sendinblue module by selecting Yes and pasting the API key into the Sendinblue extension settings

Automatically synchronize contacts from your Magento website with your Sendinblue account

By selecting Yes, new subscribers to your e-store newsletter will now automatically be added to the contacts database in your Sendinblue account. You can select the list to which new subscribers will be saved.


Access the list of contacts in which you have synchronized your new subscribers directly from the Contact tab of your Sendinblue account. You will be able to find all the data provided by these subscribers during their subscription in this list.

Manage subscription confirmation 

If you want to use Sendinblue to manage subscription confirmation from your Magento website, select Yes.


Once this option has been selected, select a Magento default subscription form or choose a custom one from the list that will be activated on the home page of your Magento website. (partie supprimée) If you choose a double opt-in confirmation, you can also redirect your customers to a landing page or a specific page of your website. You can also choose to send a confirmation email that will automatically be sent to confirm their subscription. You can choose a default template or a custom one from the list.

❗️ Important
To send subscription confirmation emails, you must make sure that your SMTP account for transactional emails is activated. Otherwise, no confirmations will be sent. If your SMTP account is not automatically activated, you can contact our support team for immediate assistance. After activatating your SMTP account, you must enable your Sendinblue SMTP on the Transactional Mailing tab of Magento to be able to send your subscription confirmation emails. To learn more, check our dedicated section Optimize the deliverability of your transactional emails.

What data is synchronized?

If a contact has subscribed via the website default footer, only the EMAIL field will be synchronized.

If a contact has created a Magento account and subscribed to your newsletter, the following fields will be synchronized:



Type of attribute


Email of the contact



First name of the contact



Last name of the contact



Civility of the contact



Language of the contact



Company of the contact



Phone number of the contact



Group ID, relevant for multistore only



Store ID, relevant for multistore only



Groups the contact belongs to



Your Sendinblue account will display "1" as a value when the contact is a client.


Automatically track sales with Sendinblue

Check this option to automatically import details of your customers' orders into your Sendinblue database. This will show you the sales generated by your customers in the last X days. It may then be used to segment your database based on sales (e.g. provide a special offer to your VIP customers).


Automatically track your customers' behavior on your website

Check this option to track your customers' actions on your website. You can also check the second option to automatically send an email to remind your customers of their abandoned cart on your website. 


Optimize the deliverability of your transactional emails 

❗️ Important
You must make sure that your Sendinblue SMTP account has been activated.

By selecting Yes to activate Sendinblue SMTP, your transactional emails (order confirmations, password resets, etc.) will be sent via the Sendinblue SMTP. 


Send SMS/text messages 

Sendinblue also lets you send SMS directly from your Magento back office, such as:

  • Order confirmation SMS,
  • Order shipment SMS,
  • Campaign SMS, e.g. countdown to the sales.

When you send campaign SMS to your subscribers/customers from this interface, the campaign will automatically be created in your Sendinblue account. You can then check your campaign report (SMS delivered, opened, clicked on, etc.) from your Sendinblue account. If you only send your campaign to one contact, it will not be created in your Sendinblue account.

You can personalize your SMS with attributes that exist in your Sendinblue database as shown in the screenshot below, e.g. {first_name}. 


If you would like to create a targeted segment to use in an SMS campaign, it must be created within your Sendinblue account. Within the back office of your Magento website, the possible targets are limited to:

  • All your Magento contacts
  • Magento contacts subscribed to your newsletter
  • A single contact

🤔 Have a question?

If you have a question, feel free to contact our support team by creating a ticket from your account. If you don't have an account yet, you can contact us here.