Create and edit the email templates used in your Marketing Automation workflows

In this article, we will explain how to create and edit the email templates that you use in your automation workflows. 

Sendinblue offers flexible Marketing Automation workflow templates, so that you can quickly and easily build a series of actions. For example, you can send a series of emails following a purchase, send a reminder after X days of inactivity, or when a newsletter has been opened, etc. You can also create your own custom Automation workflows.

Learn more about Marketing Automation by reading our Automation articles.

Create a new template

  1. Access your templates from Automation > Email Templates or from Campaigns > Templates
  2. Click New Template
  3. Set up and design your template
  4. Click Save & Activate

Your template will now be available when creating an Automation workflow.

Edit an existing template

  1. Access your templates from Automation > Email Templates or from Campaigns > Templates
  2. Click a template name
  3. Edit the template settings and/or design
  4. Click Save & Activate

Your updated template will now be available when creating an Automation workflow.

Make a template active or inactive

💡 Good to know
A template that is active can be selected from an Automation workflow, whereas a template that is innactive cannot be selected from an Automation worklow.

  1. Access your templates from Automation > Email Templates or from Campaigns > Templates
  2. To make a template active:
    1. In the Inactive tab, select a template
    2. Click Mark as active
      activate_template_EN.png
  3. To make a template inactive:
    1. In the Active tab, select a template
    2. Click Mark as inactive
      inactivate_template_EN.png

❗️ Important
If a template used in an Automation workflow was inactivated, the workflow will stop running when it comes to the step where the template should have been used. To prevent your workflow from breaking at this step, make sure to edit it and replace the inactivated template.

🤔 Have a question?

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