Use search filters

The search filter is a very useful advanced functionality. It allows you to create and save search conditions that you can reuse in Sendinblue.

Since a search filter is a dynamic feature, once you create your search condition it will take into account any new data and it doesn't need to be manually updated.

Why should I use search filters?

Let's imagine you want to send a message only to your biggest customers? Or you want to exclude all your Hotmail subscribers? Or those who did not open up your previous campaigns? With search filters you will be able to target these specific groups.

Create a search filter

  1. Go to Contacts
  2. Select Advanced Search & Segmentation
    advanced_search_EN.png
  3. Select your search conditions. In our example below, we would like to find the subscribers with email addresses ending in "hotmail"
    search_hotmail_EN.png
  4. To get more accurate and relevant results:
    • Add an AND condition by clicking the + sign on the right to add dependant conditions
    • Add an OR condition by clicking Add an OR condition to include either of your search conditions, or all simultaneously
  5. Click Save filter to save the search filter
    save_filter_EN.png
  6. Name the search filter
  7. Click Add

Use your search filters

In the Contacts tabs

  1. Go to Contacts
  2. Select Advanced Search & Segmentation
    advanced_search_EN.png
  3. Click My Filters
    my_filters_EN.png
  4. Select the search filter you want to use

In the Lists tab

  1. Go to Contacts
  2. Go to Lists
  3. Click the Actions drop-down list
  4. Select Subscriber Manager
    subscriber_manager_EN.png
  5. Click My Filters
    my_filters_EN.png
  6. Select the search filter you want to use

During a campaign creation

  1. Go to Campaigns
  2. Click Create an email campaign
    create_campaign_EN.png
  3. At the Recipients step of your campaign creation, check the Apply filters on the selected lists checkbox
  4. Click Load a Saved Search Filter
    filter_campaign_creation_EN.png
  5. Select the search filter you want to use

In a Marketing Automation workflow

  1. Go to Automation
  2. Click Create a workflow
    automation_create_workflow_EN.png
  3. Select a workflow or click Create a new workflow
  4. In your workflow entry point, select Contact filter conditions under Contact Details
    contact_filter_conditions_EN.png
  5. Select the filter that will start the workflow when a contact matches it
    automation_select_filter_EN.png
  6. Select when to check for a match and at what interval
  7. Click OK

⏩ What's next?